OnePlus, which had previously promised some important announcement on March 18, confirmed that it was a new logo for the Chinese manufacturer of smartphones, televisions, headphones and other electronics. Zhang Xuan, executive director of OnePlus, said the company decided change the logo design, because she needed to review and clarify various aspects, such as company strategy, brand positioning, users, cultural background, changes in the media, as well as laws and regulations.
As for the new logo, on the whole it remained almost the same. Only the font has changed, as well as the shape of the number 1. The new flagship smartphones OnePlus 8, 8 Pro and 8 Lite will receive just such a logo on the case and packaging. Also, colorful varieties of the new logo have been published. [!!!! !]